More Than Logistics: Annette Nielsen on the Impact of a Team Manager in Powerchair Hockey

In Powerchair Hockey, impact goes far beyond what happens on the court. For Denmark, Annette Nielsen plays a vital role behind the scenes, creating the structure, trust, and environment that allow players and staff to perform at their very best. Her work may not always be visible—but its impact is felt in every moment of the game.

In this interview, Annette Nielsen reflects on the impact of a team manager beyond the visible side of the sport.

(Read the interview under the image.)

Interview

What does your role as national team manager involve?
Annette Nielsen: “My role is to ensure all organisational, practical, and administrative aspects around the team are handled, allowing the players and coaching staff to maintain their full focus on the game and on player development.”

What responsibility comes with supporting a national team at international level?
Annette Nielsen: “I coordinate training camps, contribute to fundraising efforts, and support both players and staff. For international tournaments, I am responsible for registrations, logistics, and communication, and I act as the team’s primary point of contact with both the Local Organising Committee and IPCH.”

How do you ensure everything runs smoothly behind the scenes?
Annette Nielsen: “I ensure everything runs smoothly by preparing thoroughly, drawing on my professional experience, and maintaining a clear overview. I also prioritise being present and attentive, gathering as much feedback as possible so we can create the best environment for our team’s sporting performance.”

How do you help create the best environment for players and staff to perform?
Annette Nielsen: “We work with clearly defined roles and responsibilities and place a high level of trust in one another. My role is to manage all the organisational and structural aspects that enable the team to perform. The rest of the staff have well‑defined responsibilities related to the sporting performance, player well‑being—both physically and mentally—and equipment. I aim to build trust, set clear expectations, and work consistently in line with our shared values.”

What are the biggest challenges in managing a national team?
Annette Nielsen: “One of the biggest challenges is securing the necessary funding for tournaments, while also coordinating all the logistics when we travel. It requires thorough planning, strong communication, and a great deal of flexibility.”

How do you handle pressure during major tournaments?
Annette Nielsen: “Our structure ensures that no one carries the full responsibility alone — each of us can stay focused on our specific tasks. Strong planning, our internal team processes, and the fact that we are a cohesive group that always supports each other allow us to handle both everyday tasks and unexpected situations effectively.”

How does your role contribute to the success of the team?
Annette Nielsen: “I help ensure that the players and staff can maintain their focus. As one united team, we work towards the same goals and leave everything on the court. The players feel safe knowing that all organisational aspects are under control – and I believe that sense of security helps them perform with greater focus.”

Why is strong organisation important for the growth of Powerchair Hockey?
Annette Nielsen: “Everyone involved in Powerchair Hockey in Denmark works on a voluntary basis. We have a national sports committee dedicated to developing the sport and creating opportunities for many more players. By dividing responsibilities across different focus areas, we are collectively able to move the sport forward more quickly.”

What do people often underestimate about being a team manager?
Annette Nielsen: “People often underestimate how much time the role requires, and how much work takes place long before, for example, a World Championship. Many tasks remain invisible, even though they are essential.”

What does “Impact That Lasts” mean to you in your role?
Annette Nielsen: “To me, “Impact That Lasts” means building for the future. Our national team has gained several young talents, and it is wonderful to see that we are inspiring more players to take up such an exciting and dynamic sport. It gives them the chance to challenge themselves, become part of a strong community, and engage in sport despite physical limitations.”

What kind of impact would you like to leave on your team?
Annette Nielsen: “The impact I hope to leave is a strong sense of unity. That we always support each other and strive toward the same goals. And that the team holds a deep personal significance for me.”

What advice would you give to future team managers?
Annette Nielsen: “Reach out and connect. We should share our experiences. As a team manager, you truly make a difference for the team — and the role is fun, meaningful, and sometimes requires a bit of creativity to make things happen.”